Alūr™is a new product we are offering that we believe you will like and probably become your favorite. It is as close as you can get to SOLO clear. The lid for this product is actually better as it does not have the SOLO logo all over it. Alur is also your GREEN choice. Alur is made of 50% post-consumer recycled material. Plus it is priced right. This deli cup is a win win for the environment and your animals.